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Introduction

India's North East has long been neglected in terms of both economic and social development. This is despite the richness of natural resources in the region, presenting a huge opportunity for investment, and growth of enterprises in the region.

The region comprises of eight states: Arunachal Pradesh, Manipur, Meghalaya, Mizoram, Nagaland, Sikkim, Tripura and Assam. All the eight states have different developmental prospects and resources to support their efforts in contributing to the regional as well as national economy.

A critical appraisal of the key economic indicators along with a detailed sketch of the individual strengths of these states is necessary to achieve a holistic framework to target growth in the region (PwC).

It is in this context that this conference is being organized. The objective of the conference is to draw out strategies for “Promoting Business Opportunities for the North-East India”. In addition to paper presentations, the conference would have an half a day workshop to draw out an action plan for the region.

Call for paper

Important date

2017-09-15
Abstract submission deadline
2017-10-30
Draft paper submission deadline

Submission Topics

The conference invites policy makers, researchers and practitioners to present their understanding on how business opportunities could be promoted in the North Eastern states of India. Some of the Areas important for North East include:

  • Entrepreneurship marketing

  • Sales and distribution of SMEs

  • Tourism, Agriculture, Sports Marketing 

  • Marketing outside of NE

  • Connecting to international markets

  • Importance of technology in marketplace 

  • Socio Economic Development of NE

  • Understanding cross-cultural Issues in the design and Implementation of marketing/business strategy in NE

  • Enhancing and strengthening Products/Services and Brands of NE

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Important Date
  • Conference Date

    Nov 14

    2017

    to

    Nov 16

    2017

  • Sep 15 2017

    Abstract Submission Deadline

  • Oct 30 2017

    Draft paper submission deadline

  • Nov 16 2017

    Registration deadline